You Have the Power to Choose

In Texas, consumers have the ability to shop, compare and enroll in an electricity supply plan that they find the most competitive. Simply put: Texans have the power to choose the best energy plan that fits their needs. Deregulation (commonly referred to as energy choice) took effect in 2002, and since then the market has grown, leaving only a few areas without the power to choose, such areas with co-ops or municipal utilities.

Shop Residential Plans

What is Energy Choice?

Energy choice is the ability to shop a competitive market, opening up consumers to the many providers that offer available electricity supply plans. Before energy choice passed the Texas legislature, consumers got their electricity supply and delivery from their utility. Texans paid their utility directly for the electricity, and not any other entity. Once energy choice took effect, everyone with access was introduced to the competitive energy market. Like cellphone or internet plans, consumers now shop and compare energy supply rates and see which supply plans offer better incentives.

Who is responsible for power outages?

While providers now handle the supply (or enrollment) side of electricity, delivery and transportation remains the responsibility of local utilities. Therefore, if power goes out or there is an electrical emergency, the utility would handle it, not your provider.

Moving to a city with the power to choose?

If you’re moving to an area in Texas with electric choice, you’ll need to find an energy provider to get electricity to your home. If you already live in Texas, you can switch your current plan on your own or let our representatives help you find a more competitive offer.

Interested in renewable, green energy options? Or a longer contract that secures a competitive supply rate? Before you enroll in the first plan you see, be sure to explore all of your options.

Speak with an energy expert now!

Your power, your choice

Texans are required to choose an electric provider to get power to their home or business. Many providers are competing for your business, and many offer special deals, helpful programs and other incentives to help you make your decision. With so much to process, shopping for a supply plan can seem overwhelming. We’re here to help.

How do I decide on a retailer?

Consider your energy usage and lifestyle. Supply plans usually have two main structure types: fixed and variable rate. If you own your residence or are renting long-term, you may want to consider a fixed-rate supply plan. Fixed-rate plans secure the rate for the whole contract term, while variable-rate plans allow rate fluctuation that can sometimes be unpredictable. However, variable-rate plans don’t have long-term contracts, which could come in handy if you’re renting short-term. Regardless, be sure to explore the Electricity Facts Label and read all fine print. When in doubt, give us a call.

Who do I contact for billing questions?

Once you sign up for a supply plan, you’re in the hands of the provider.® is here to make the shopping process as easy as possible, but your payments are owed to the individual provider you enrolled with. If you have questions or concerns about your bill, call your provider.

Many states do not have the privileges that energy choice offers. Take advantage of the power to choose who supplies your electricity, and plug in with a new supply plan today!


Disclaimer: is operated by Save On Energy LLC and is not affiliated with Power To Choose, or the Public Utility Commission of Texas (PUCT).

Updated: 1-12-17.

Find Plans

Get started here! Enter your ZIP below to find plans in your area.

  • Home
  • Business